Are You Digitally Connected?

Kmart Introduces Real-Time Consumer Interaction via Twitter

Something interesting happened on the way to Fashion Week in New York City; Kmart is now allowing certain participants at […]
by Accelitec
on Feb 9
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Gowalla 3.0 Integrates With Major Social Media Outlets

With the release of version 3.0, Gowalla has taken the lead in location based services as “the richest virtual check-in […]
by Accelitec
on Dec 2
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7-Eleven Road Trip Rally Connects Brands, Retail and Social Media

This past May, 7-Eleven launched a social media campaign called The 7-Eleven Road Trip Rally, which featured 2 teams racing […]
by Accelitec
on Nov 1
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How to Build a Corporate Presence on Facebook

With social media now “fast becoming more popular than e-mail on mobile devices and more convenient for news consumption than […]
by Accelitec
on Oct 25
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Social Media Teams With Search Engines

Bing and Facebook have announced a partnership to augment normal search engine results with social media data; the intention is […]
by Accelitec
on Oct 19
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Dunkin Donuts Using Facebook for “Ultimate Fan Promotion”

Dunkin Donuts has run marketing campaigns on Facebook in the past by asking their “fans” to design the perfect donut […]
by Accelitec
on Sep 29
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Small and Mid-Size Grocers Slow to Adopt Social Media

Target, Whole Foods, Trader Joe’s and Walmart have all officially entered the arena of Social Networks in an attempt to […]
by Accelitec
on Sep 24
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Ping: Apple’s Attempt at Social Media

Apple recently released their first attempt at a social media application, Ping, and so far the results have not been […]
by Accelitec
on Sep 8
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“Google Me” Poised to Take Down Facebook?

The unprecedented success of Facebook in the social media space has seen plenty of would-be competitors fall by the wayside, […]
by Accelitec
on Aug 31
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The Changing Nature of Customer Influence

As social media continues to establish itself as the predominant information source for consumers, brands and retailers are finding themselves […]
by Accelitec
on Aug 25
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